Case Study: The City of Medicine Hat


Success Story

Enhancing the ‘Community of Choice’ where people live, work, and play.

The City of Medicine Hat, Alberta delivers its diverse community a range of fitness, health and wellness activities and services. They use PerfectMind recreation management software to run their 57 facilities, manage members, and streamline marketing communications.



instead of 1 week to book
and pay for campsites


completed in first
2 hours of sales


in time spent on
reservation requests

Their Story

Medicine Hat, Alberta is Canada’s sunniest city renowned for its richness in natural resources and its devotion to fostering active, environmentally-conscious lifestyles for its 63,000 residents. The ‘Gas City’ boasts 57 locations of indoor and outdoor recreation spaces with over 100km of walking trails.

Their Goal

Unify the city’s parks and recreation programming with facility management for staff and customers.

With the expansion of a family leisure centre and ongoing fitness and recreation programming, the City of Medicine Hat sought to transition from disconnected applications to a single system that would more efficiently and effectively help them serve their customers.

We knew that one day there would be this perfect program… that would meld everything together, and we found it with PerfectMind.

Terra Petryshyn
Recreation Program Coordinator


Their Solution

To save time for staff and customers, Medicine Hat required:

  • All membership and facility management in one place
  • Quick and simple mass communication
  • Smarter marketing that helps more people
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  • Facility booking
  • Campground management
  • Program registration
  • POS & payments
  • Accounting & reporting
  • Marketing communications
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  • Quickly and easily book spaces
  • More efficient conflict resolution and booking
  • Maximize customer satisfaction
  • Digitize products/ services; faster payments
  • Integrate with JD Edwards and Agresso
  • Notify and promote to customers effectively

See what PerfectMind can do for you

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Their Success


Increased accessibility and customer satisfaction

The City of Medicine Hat uses PerfectMind to unify their 57 locations and streamline virtually every point of contact. They now offer a wider range of health and wellness services that customers can access more quickly and easily.

Results include:

  • 5 minutes to book and pay for campsites (instead of 1 week)
  • 559 registrations completed in the first 2 hours of sales for the season
  • 95% less time spent on reservation requests

We have the flexibility of taking the technology wherever we want… to touch base with our customers and members and making sure we’re giving them the products that they’re looking for.

Kathy Roszell
Customer Service Supervisor

See what PerfectMind can do for you

Request Demo